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Videos

Exploring a digital parallel universe

Decoding China's Digital Natives: an exploration of the links between digital behavior and psychological drivers.Given the amounts of money being channeled into e-commerce and digital marketing each year in China, one would assume that brands had...

Catalogue: Congress 2017: Visionary
Authors: Chris Wallbridge, Kevin Gentle, Gening Wang, Marta Dealcaraz
Company: Labbrand
November 27, 2017
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Citation

Wallbridge, Gentle, Wang and Dealcaraz (2017a, November 27). Exploring a digital parallel universe. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/exploring-a-digital-parallel-universe-


Videos

All aboard! We are in this together

We’ll be sharing the key revelations from the researching a career project – which has gathered a global industry opinion on careers in our industry. We’ll not only be sharing the key learnings but more importantly we’ll be...

Catalogue: Congress 2015: Revelations
Authors: Caroline Bates, Chris Wallbridge, Emily Kettle, Liz Norman, Kristin Luck, Matt Taylor
June 15, 2015
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Citation

Bates et al. (2015a, June 15). All aboard! We are in this together. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/all-aboard-we-are-in-this-together